Marketing and Business Tips

Electronic commerce and its impact on retail supply chain has been a function of the acceleration cycle the different links, in some cases when you do not add value between the manufacturer and marketing company and between it and the retailer.

Direct marketing through the Internet, integrated logistics with more mature forms of direct marketing and catalog sales that operate by mail and telephone. With integrated logistics direct marketers can get their products directly from manufacturers and send them the same way customers through a distribution point that allows custom assembly products according to each customer, based on mass customization customers. Read the rest of this entry »

The classic case of logistics, the great Roman Empire was not only military but also expertise in logistics. The logistics were key mobilizing and transferring information, resources, troops and money managers. The logistics was to replace inventory with information, inventory of troops and materials with information on where they were located and how they could mobilize.

Within logistics, had a network of roads planned and built throughout Europe, Great Britain, the Middle East and North Africa managing and transmitting information, troops and money bins.

Advances in telecommunications and computer technologies have enabled the integration of different functions ranging from logistics supply chain, customer service, transportation, storage, inventory management, order processing, information systems, production planning. Read the rest of this entry »